Black Sands Entertainment, the pioneering black-owned comic book publisher
Founded in 2016, Black Sands Entertainment has grown into the first and largest black-focused comic book publisher. The company has built powerful IP addresses for the black community and comes up with exciting new concepts every year. Black Sands Entertainment was founded by army veteran Manuel Godoy, who wanted to bring more black-inspired characters to the widely subscribed comic book market. Manuel had identified that the sector is heavily dominated by whites, with few or no black players present in the industry. More shockingly, black characters were a rare feature, with most comics having no black representation.
Manuel felt the need to step in and create a brand that would feature black characters playing superhero roles. His motivation was simple, to present black children with a sense of belonging through black superheroes that they could easily relate to and relate to.
The idea struck him immediately after graduating in economics. With a clear vision of what he wanted to do, Manuel began to take an interest in production and creativity, with the idea of building a team and eventually a business. He also approached the concept from an economic perspective to fulfill his dream of building a successful business venture, giving birth to Black Sands Entertainment.
As expected, Black Sands Entertainment embarked on a decent race, quickly reaching new heights. With the help of his co-founder, Manuel ensured that the company acquired the right infrastructure and discipline that significantly contributed to their exponential growth into a multi-million dollar company. Brilliant plans and strategies require a team up to the task, and that’s what Black Sands Entertainment has. They recruit some of the best talent in the industry, putting together a powerful team that includes many Disney and Pixar veterans.
Since its inception, Black Sands Entertainment has stayed true to its journey, with an emphasis on creating a legacy. The focus was on creating top notch comics featuring black characters for the black community, a goal they shattered entirely. According to Manuel, all of Black Sands Entertainment’s investors are from their community. This allowed them to gain a massive black community based fan base of hundreds of thousands of people. Black Sands Entertainment has also sold over 100,000 units, with that number increasing daily.
More importantly, the company has maintained an ever-growing portfolio of powerful IPs. It also includes the production of high quality products such as hard covers that surpass industry standards. Black Sands Entertainment is staying true to its founding purpose, with new comics featuring black characters released every day. Manuel insists that this will stay their course, with the intention of conquering the world market.
However, Manuel attests that venturing into a white-dominated market was no easy task. They faced many challenges and opposition from some industry players who seemed to not understand their goals. Fortunately, Manuel had a simple plan that he wasn’t ready to give in, no matter how difficult it was. Thanks to their hard work and commitment, Black Sands Entertainment is a standout brand in the comic book publishing industry.
His advice to you and any other entrepreneur is that you should never stop being yourself. Strive to stand out from the crowd and always enjoy being around your race and background.